Once again is that time of the year: the opening of dissertation season. I know this because the first appointments to discuss marketing dissertation topics started to arrive in my inbox this week. This is the third edition on how to find interesting and relevant topics for your marketing dissertation.
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Dr Babak Taheri shares several recommendations for those looking to write a scale development paper.
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Are you at that stage in your dissertation or research project where you are considering using mixed-methods? Here are ten hints on how to conduct mixed methods research.
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Are you struggling to put together your conceptual framework? Dr Babak Taheri gives you 10 tips on developing a conceptual framework in quantitative studies.
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Dr Babak Taheri is an Associate Professor in Marketing and Programmes Director in MSc...
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Professors Robert Macintosh and Kevin O’Gorman give their Top 10 hints of your Methodology section.
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The following table offers a suggested structure and approximate word count for a dissertation. This is designed to be altered according to the needs of the researcher, and the stipulations of their supervisor and institution. It is important to understand that the table is offered here only as a set of non-specific suggestions for your (hopefully!) very specific project. All dissertations are different, and your supervisor is the best person to talk to about your specific institutional, school, or college requirements, which may vary quite significantly.
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Project based PhDs are not normally an open call for projects, academic staff will offer specific and clearly delimited PhD proposals which the successful candidates will be expected to carry out. These PhD projects will normally include some direction around: aim and objectives, theoretical and contextual literature, and data collection plan (including access to data). With a fully funded three year full-time PhD Scholarship, you could expect to see included: PhD fees; maintenance allowance which are often tax and national insurance exempt and is expected to cover normal living expenses; a contribution towards conference attendance, and additional funding may be available for research training.
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The newest kid on the block in academic search is a British-based company called Sparrho. With over 21,000 sources and 5 million search items, the platform allows from a more customised and research-led user experience for the academic world. I always welcome new tools that can make research easier to conduct, so I was excited when I read about this new platform.
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